For startups looking to invest in mobile apps, iOS application development is one of the best solutions, for a number of reasons. The iOS app market is a growing one and has a huge customer base, which is why a larger number of users are likely to adopt iOS apps. In addition to this, iOS apps are scalable and allow developers to view customer feedback, which can help them improve the business solution they offer.
It’s also important to note that creating an iOS app is much easier, and cheaper, as the iOS SDK and all its tools are easily available — thanks to iOS being an open-source platform. Moreover, as iOS apps can be marketed on more platforms than just Google Play, returns on investment is much faster. Finally, iOS apps can be customized extremely easily, which makes them more flexible and more suited to varying business requirements.continue reading