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My business revenue has leveled off.

by @monicajenner66 - Aug 16, 2018 - seo social media branding

Depositphotos_105463286_m-2015

Getting past the six-figure revenue mark is one of the biggest obstacles that business owners trip over. But once you exceed $100,000, earning a million bucks is just around the corner! (Insert the happy dance here!)

Hitting a plateau happens when you’re unable to see the operational choke points in your business process. In other words, you’ve been too intimate with your business for too long. Plus there are other elements stacked against you, such as paying your employees, meeting expenses and taxes. I know it’s hard to imagine that you can be too intimate with your business! Although that’s a sweet spot to be in, it can be detrimental as well.

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ABM uses personalized marketing communications.

by @monicajenner66 - Aug 15, 2018 - seo social media branding

If you’re like me, I usually click “delete” after I read, “Dear potential customer,” because if someone wants to gain (or keep) my business, I assume that they at least know my name. Maybe that’s stiff, but here’s my point: personalized marketing strategies are better at engaging customers.

ABM says goodbye to generic tactics and integrates personalization. It develops useful and helpful content directed at key decision-makers to move them through the buyer’s journey. Such finely-tuned content requires research, which those key decision-makers will instantly notice. (Can’t you hear them saying, “Wow. They did their research. That’s helpful content!”) It also requires that your marketing and sales teams efficiently and effectively target these contacts with a collaborative effort.

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5 Reasons Why You Should Implement Account-Based Marketing

by @monicajenner66 - Aug 13, 2018 - seo social media branding

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Have you heard of account-based marketing (ABM) before? (It’s also known as key account marketing) Whether those are familiar letters or sound like a foreign language, ABM is simple. These are the basics: instead of a one-to-many marketing approach, it’s a one-to-one approach. Account-based marketing makes strategic goals for specific target accounts in B2B marketing.

Although ABM typically is used for brands with oodles of employees (think 1000+), you are probably incorporating elements of this into your marketing strategy without even realizing it! It helps teams to:

  • Engage higher value opportunities earlier in the sales process
  • Align sales and account management strategies with your strategic marketing initiatives
  • Maximize your return on investment (ROI) and value from your marketing campaigns.

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5 Reasons Why You Should Implement Account-Based Marketing Into Your B2B Marketing Approach

by @monicajenner66 - Aug 10, 2018 - seo social media branding

Have you heard of account-based marketing (ABM) before? (It’s also known as key account marketing) Whether those are familiar letters or sound like a foreign language, ABM is simple. These are the basics: instead of a one-to-many marketing approach, it’s a one-to-one approach. Account-based marketing makes strategic goals for specific target accounts in B2B marketing.

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5 Problems That Business Owners Face

by @monicajenner66 - Jul 30, 2018 - seo social media branding

Depositphotos_105463286_m-2015

As a business owner, you’re not alone in the struggles you face! I believe that these are the 5 most common problems business owners battle. I’m sure you can relate to the issues, but jump into the solutions as well (especially #5)!

Problem #1: My business revenue has leveled off.

Getting past the six-figure revenue mark is one of the biggest obstacles that business owners trip over. But once you exceed $100,000, earning a million bucks is just around the corner! (Insert the happy dance here!)

Hitting a plateau happens when you’re unable to see the operational choke points in your business process. In other words, you’ve been too intimate with your business for too long. Plus there are other elements stacked against you, such as paying your employees, meeting expenses and taxes. I know it’s hard to imagine that you can be too intimate with your business! Although that’s a sweet spot to be in, it can be detrimental as well.

A fresh set of eyes can quickly identify the areas that y

continue reading
1 readers |0 Comments|Reply

5 Problems That Business Owners Face

by @monicajenner66 - Jul 25, 2018 - seo social media branding

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Everyone has a constant inner monologue running 24/7. You talk to yourself more than anyone else. And what you say in your mind shapes your self-esteem, which literally impacts everything in your life. That’s why it’s vital to boost your child’s self-esteem while they are young in order to provide an even brighter future.

 

What is self-esteem?

Self-esteem can be broken down into 2 words: self and esteem. Translation: How do you esteem yourself? Or more simply, how do you judge, regard, feel about, perceive, love or value yourself? This includes personal introspection about your character, qualities, talents, social skills, and body.

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5 Problems That Business Owners Face

by @monicajenner66 - Jul 25, 2018 - seo social media branding

Depositphotos_105463286_m-2015

As a business owner, you’re not alone in the struggles you face! I believe that these are the 5 most common problems business owners battle. I’m sure you can relate to the issues, but jump into the solutions as well (especially #5)!

Problem #1: My business revenue has leveled off.

Getting past the six-figure revenue mark is one of the biggest obstacles that business owners trip over. But once you exceed $100,000, earning a million bucks is just around the corner! (Insert the happy dance here!)

Hitting a plateau happens when you’re unable to see the operational choke points in your business process. In other words, you’ve been too intimate with your business for too long. Plus there are other elements stacked against you, such as paying your employees, meeting expenses and taxes. I know it’s hard to imagine that you can be too intimate with your business! Although that’s a sweet spot to be in, it can be detrimental as well.

A fresh set of eyes can quickly identify the areas that y

continue reading
1 readers |0 Comments|Reply

How to Set Goals for Your Marketing Automation Campaigns

by @monicajenner66 - Jul 17, 2018 - seo social media branding

Depositphotos_142959229_m-2015

Diving into marketing automation without setting a clear goal is like giving a major presentation without first having a cup of coffee. You are just muddling your way through. We all know that coffee is essential for peak performance, and so is carefully planning and understanding your target goal; because executing a popular marketing automation technique -like email - is not acquired by luck. 

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The 7 Stories Your Brand Needs to be Telling

by @monicajenner66 - Jul 12, 2018 - seo social media branding

share your story

Have you heard of the most recent “shiny marketing tactic” that everyone needs? Telling stories in your branding. It may be essential, but it might also be challenging for those of us who are not naturally gifted at storytelling.

Perhaps you are fantastic with concocting BIG ideas and solving BIG problems, but you’re not so hot at telling entertaining stories that are rich with details and overflowing with imagery. Oh, and how about the reality that there are thousands of stories that you can tell, and how do you decide which stories do your clients actually want to hear?

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How to Set Goals for Your Marketing Automation Campaigns

by @monicajenner66 - Jul 10, 2018 - seo social media

Depositphotos_142959229_m-2015

Diving into marketing automation without setting a clear goal is like giving a major presentation without first having a cup of coffee. You are just muddling your way through. We all know that coffee is essential for peak performance, and so is carefully planning and understanding your target goal; because executing a popular marketing automation technique -like email - is not acquired by luck. 

Continue reading

continue reading
1 readers |0 Comments|Reply
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